Looking to drive awareness for their Fleet Fueling program, Kwik Fill asked us to deliver a video that would connect them with a specific audience: American businesses that depend on the success of their vehicles. The industry that moves materials over American roads is a great and iconic one, and it was these characteristics that helped us lay the foundation of our concept.
In order to illustrate the wide range of fleets serviced by Kwik Fill, we successfully coordinated a large-scale collaboration with businesses of all shapes and sizes, from lawn care utility vans in Western New York, to mulch-moving semi-trucks in Northwest Pennsylvania.